Flying Fish Brewing Company - Extra Special Bitter
- Alcohol by Volume: 5.4%
- Int’l Bittering Units (IBUs): 40
- Serving Temperature: 40-45° F
Additionally, Gene promised his electronic labor force that once the brewery opened, they'd be the first to sample the line up. When that time came in late 1996, he sent out some 4,000 e-mail invitations to the brewery's opening in Cherry Hill, New Jersey, just a swagger, skip and stagger away from Philadelphia. "A hurricane hit two days before the opening," Muller recalled. Bad Luck. "But still, about 200 people showed up. They came from Virginia, Long Island, and Pennsylvania. They wanted to see the brewery; they felt a part of it. One taster even applied for a job as a brewer. It was the birth of the brewery, right on the Web, a virtual microbrewery."
Muller, who formerly worked as a copywriter for ad firms, studied brewing at Chicago's Siebel Institute of Technology, America's oldest brewing school. One of his classmates was Brad Coors, whose family's brewery, Muller notes wryly, is "just a little bit bigger than ours." Flash forward three years. Flying Fish is now the largest craft brewery in New Jersey. It makes four year-round brews in addition to four rotating seasonals.
The Extra Special Bitter (ESB) is Flying Fish's flagship beer, about which esteemed beer writer Michael Jackson wrote, "assertive, very drinkable... nice balance... I could sink quite a few pints of that." About the beer's name, Muller is quick to explain that bitter is not meant to be taken literally. Rather, it is a British colloquialism to describe the national drink of England. "What the Americans call pale ale", Muller says, "the British call bitters."
For more information about the brewery and scheduled tours, call (856) 489-0061 or check out their web site at www.flyingfish.com.
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