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Our Phone Number is 800-625-8238 Our Phone Number is 800-625-8238

Our Craft Beer Selection Process

Our Mission Statement and Commitment to You

We want to help you explore and develop your appreciation for craft beer by removing the challenge of consistently finding the best that’s out there, beers you might not have discovered on your own.

Here’s how we do it:

Beer Tasting Panel

Over 100 Collective Years in the Brewing Industry

Our panel of Brewmasters and Beer Judges has over 100 collective years of experience in the craft beer brewing industry, from judging at the Great American Beer Festival and other national competitions to heading brewing operations at BJ’s Brewhouse, a 100+ location brewpub chain.  We’re knowledgeable and passionate about beer and we’ve got your back.

A Variety of Beer Bottles

We Rate Over 500 Beers Each Year from Breweries Around the World

To bring you exceptional selections each month, we rate each beer’s appearance, aromatic profile, body and balance, mouthfeel, finish, and of course, its overall character, flavor and appeal.  We’re looking for subtle odd notes that would indicate issues with the brew or recipe as well as mild contaminations that may not be offensive to most now, but will progress with time in the bottle.  Less than 20% of all beers we rate are ever considered to be shared with you. 

Panel member Alex Puchner with Brouwerij Bavik brewer Yves Benoit at his brewery in Belgium.

Our Panel Members Travel to Top Beer-Making Regions

Our panel keeps busy attending, judging and submitting beers at prestigious festivals, creating collaborative beers with other microbreweries, meeting with brewers and importers, and most importantly, trying new beers.

Beer club president Kris Calef enjoying a Rodenbach with Rudi Ghequire, site manager of Brouwerij Rodenbach, Roeselare, West Flanders

We Build Strong Relationships with Breweries and Importers

Absolutely critical to discovering outstanding and innovative beers that are either limited production or have not even been introduced to the U.S. market are the relationships we’ve built over the years with microbreweries and cutting edge importers such as Vanberg & DeWulf and Shelton Brothers.  We help them launch new products and you get to try them first.

Rick Lyke from Pints For Prostates

Exclusive Selections With Direct Imports

Strong brewery and importer relationships enable us to offer you beers that have either been exclusively imported for us, such as Lefebvre Brewery’s Abbaye De Floreffe, a 7.5% Belgian Triple as well as U.S. craft beers that have been brewed exclusively for our members, like Saint Somewhere’s Cynthiana, a 9% Strong Dark Farmhouse Ale.

Limited Production Seasonal Beers Throughout the Year

We pay special attention to seasonal beers such as Dopplebocks, Bavarian Hefeweizens, Oktoberfests, and Spiced Winter Ales made in small production batches and brewed only once a year.

Blind Ratings Ensure No Pre-existing Biases Interfere with Our Rating Process

Our beer panel members are told only what beer style they’re rating and not the country of origin or brewery that made it. Occasionally, we’ll toss in a beer brewed by a panel member just to keep them honest…and humble! Read our craft beer tasting notes from previously featured breweries.

We’re passionate about beer and we hope to share that passion with you.


Kris Calef
President & Founder

Premium beers, hand selected
by experts throughout the year

The Microbrewed Beer of the
Month Club